Furniture consumers pay attention to price

Recently, the 2010 international home fashion trend released by Haobairen Home Furnishing was held in Shenzhen Furniture Exhibition Design Dome. Hundreds of years of home standing at the height of the industry and years of sensitivity to the home market, released the top 10 home trends in 2010. Among them, environmentally-friendly eco-homes that focus on environmental protection and ecological health have become the mainstream of household trends in 2010. It can be seen that furniture companies have responded to the global environmental protection call and have paid attention to environmental protection issues.

Furniture consumers pay more attention to cost performance

However, from the online voting results of “Thinking about Consumers' Trends in Home Furnishings” initiated by SouFun.com, from the perspective of consumers, the trend of households is not the deciding factor for consumers to buy furniture. Consumers still value furniture most. The price/performance ratio. For the question "Does the home fashion trend affect your purchase?", 50% of netizens said that "there will be some impact, but it is not the deciding factor." Only 16.67% of netizens said that "it is the main influencing factor." And for "what factors do you pay more attention to when purchasing home products?", 45.83% of netizens chose "price/performance ratio", followed by 29.17% of netizens who chose "environmentality" and chose "popularity". Netizens who account for the determinants of furniture purchases accounted for only 4.17%.

Home website jumps into the primary channel for consumers to access information

This online voting shows that half of the consumers prefer the “home information website” as a channel for obtaining relevant information, breaking the situation that people mainly rely on paper media to obtain home information. However, the "home information website" is only less than 5% more than the paper media, and the website has not yet gained an absolute advantage.

Group buying furniture gradually gained consumer recognition

For the vote “Which kind of home products are purchased?”, although 41.67% of netizens choose “buy themselves”, 33.33% of netizens have chosen to “join group purchases”. It can be seen that group purchase furniture will gradually With the recognition of consumers, consumers' choice of furniture consumption will no longer be single, and they can obtain the most economical consumption methods for consumers through more channels.

For more information, please stay tuned to http:// Xianghe Furniture City official website

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