Understand the consumption of European and American furniture

In the past two years, the homes of European and American furniture have been expanding in large-scale home stores such as Home, Red Star, Meikailong and Chengwaicheng. The Yuquanying Oriental Home Furniture Market has recently launched the “European and American Furniture Culture Festival”. The ultra-comfortable, Meikemeijia, Yitong International Home, Yazhen, Klass and other independent flagship stores have always adhered to the "European and American furniture" position.

When buying European and American furniture, you must first distinguish whether it is an imported product or a domestic brand. Some large home stores promise "pure import", and some European and American furniture brands seen in home stores are mainly "Guangdong goods". Of course, we do not recommend that you “superstitious” imported brands. After all, China is the world's largest furniture processing and exporting country. Many big brands are produced in China. Of course, if you are already a pyramid consumer, you are looking for the imported blood and luxury of furniture. "product.

From a few thousand dollars to hundreds of thousands of dollars in European and American furniture, coupled with the "enthusiasm" of various businesses for such products, it is inevitable to speculate on the high profits behind. On the one hand, we must admit that there are too many circulation links, store rents, luxury decoration of storefronts, personnel costs, marketing expenses, etc., which cause prices to be superimposed. European and American furniture does have a high price component; on the other hand, it must also be produced. Enterprises shouted, European and American furniture is heavy in the carving, you will find in the market, the more carved products, the higher the price. The carving of European and American furniture is done by handcrafted by craftsmen, and the production of the line cannot be realized, so the output is not high. At present, it is also the production enterprises of 20% of European and American furniture can make money.

In addition, European and American furniture has always been popular "no pure solid wood", is this accurate? From the current product market share analysis, the European and American furniture with a large share is indeed pure solid wood, soft and wood and wood combined. Even in the solid wood furniture market, there is very little furniture that uses a single piece of wood. In order to reduce costs and reduce the price of products, most solid wood furniture uses auxiliary materials outside the main material. Only a few European and American furniture or solid wood furniture are all solid wood products. Huang Lan

Jiuzheng Building Materials Network Comments: When consumers buy furniture products, they must distinguish whether they are imported products or domestic brands. Do not blindly buy them in a confused situation. It is not a bad thing to indulge in imported brands, but you need to know exactly what you are buying. Product? Jiuzheng Building Materials Network reminds you of rational consumption.

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